April 4, 2019, 11:21

Sports equipment company Nassau announced that on March 4, it donated "soccer balls of love" to the AIO Foundation, an NGO active in Tanzania. The foundation plans to distribute the soccer balls to public elementary and middle schools in the Kigamboni District of Dar es Salaam, the capital of Tanzania, to support local students.

Ju Eun Hyung, CEO of Nassau, stated, “This donation marks the beginning of a long-term plan, and we are considering organizing a 'Nassau Cup Youth Soccer Tournament' in Tanzania in the future.”

Lee Hye-won, head of the AIO Foundation, expressed her gratitude: “Many public schools in Tanzania lack even basic items like soccer balls due to budget constraints. This donation will be of great help.” She also added, “This initiative will contribute to fostering future Tanzanian leaders with a positive view of Korea.”

The donation was coordinated by sports marketing agency GSM, led by CEO Kim Jae-hyun.